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Sunday 12 November 2017

Bayer launches new digital farming brand xarvio




Bayer AG said that it will market its digital farming solutions under the brand xarvio.
“Our objective is to improve farming – for the farmers and for the environment. xarvio technologies can support farmers all around our planet to optimize the amount of crop protection they need, thus to produce more efficiently and to increase profits while reducing the impact farming has on the environment,” said Tobias Menne, global head of digital farming at Bayer.
Field manager and Scouting app
xarvio solutions open farmers the opportunity to optimize the potential of their individual fields and field zones. Bayer’s field manager, for instance, will provide farmers with instant access to field-specific actionable strategies for the most efficient application of crop protection products.
“With the field manager, which uses imaging and sensor technology from e.g. satellites, farmers always have the status of their fields at hand, receive field specific crop protection timing and can download field-zone specific variable application maps,” said Andree-Georg Girg, head of commercialisation digital farming and managing director of Digital Farming GmbH at Bayer.
The new xarvio Scouting App makes it easy to detect and identify crop diseases, insects, the nitrogen status and other leave damages – only take a picture and you get the analysis. Farmers also profit from the data gathered by their neighbours: They see which diseases are emerging and see the insect pressure around them. The app is now available in an iOS as well as an Android version and accessible through the app stores.

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